Mission Statement

Our vision is to be America’s premier music and lifestyle festival.

To enrich the region's cultural and economic vitality by presenting performances of the highest international quality, and innovative programs that celebrate the art of life.
To nurture young artistic talent, support arts education, and build new audiences.
To showcase the extraordinary hospitality, wine and cuisine of the Napa Valley.

The festival operates under the auspices of Napa Valley Festival Association, a not-for-profit charitable organization.