Mission & History

Our vision is to be America’s premier music and lifestyle festival.

Mission

  • To enrich the region's cultural and economic vitality by presenting performances of the highest international quality, and innovative programs that celebrate the art of life.
  • To nurture young artistic talent, support arts education, and build new audiences. 
  • To showcase the extraordinary hospitality, wine and cuisine of the Napa Valley.

History

Napa Valley Festival del Sole was founded in 2006 by San Francisco Bay Area attorney and arts manager Richard Walker and IMG Artists Chairman Barrett Wissman. Along with key Napa Valley leaders, the founders envisioned a festival that would define Napa as a cultural destination. The first season was organized in a remarkable three months. Since inception, the festival has been greatly assisted by the generous support of prominent Napa vintners and resorts, and dedicated patrons, supporters and volunteers. The community’s goodwill and active involvement make Napa Valley Festival del Sole the success it is today.

Festival del Sole operates in partnership between IMG Artists and Napa Valley Festival Association, a not-for-profit charitable organization.